Local Marketing Done Right
One common challenge corporate marketers face is how to support local teams (whether franchises, regional, country and/or in-store) with their digital communications, such as email and SMS, to ensure the experience is both authentic and effective at a local level, while practical and compliant from an operational perspective. From already strained resources to inefficient processes, to complex technologies and confusing privacy rules—never mind the potential for mistakes—working with our featured partner, Sageflo, we can help tackle all these issues and more including:
/ Empower distributed teams to easily send marketing emails and SMS
/ Build community-focused connections with customers
/ Maintain brand consistency with built-in guardrails
/ Reduce the workload of corporate marketing teams
/ Provide ongoing support and training
Sageflo’s distributed marketing platform is an easy-to-use, web-based tool that empowers local teams to create professional, on-brand marketing campaigns quickly and easily, without needing corporate support. It works in tandem with almost every marketing platform on the market and has the necessary built-in functions and guardrails to minimize errors, all while ensuring a consistent experience aligned with global brand guidelines. Working alongside Sageflo, Shaw/Scott will help ensure you have the training, strategies and support you’ll need to facilitate adoption and ongoing success.
If you’re curious to learn more about how Shaw/Scott and Sageflo can help you, let’s chat and we’ll show you how easy it is to implement and use Radiate.